According to a new report from Bloomberg, Nintendo’s stock has fallen to its lowest level in three months. The decline followed the company’s projection of an estimated $640 million loss due to rising memory costs driven by AI and data centers.
Nintendo’s stock reportedly fell by 10 percent in Tokyo, marking its lowest point since August 2024 following declining Nintendo Switch sales. Additionally, the company’s shares have reportedly dropped 30 percent since the beginning of the year, largely due to infrequent game releases. Robin Zhu of Bernstein stated that investors will likely focus on Nintendo’s summer game lineup, with the company’s first-party releases expected to play a key role in restoring investor confidence.
Nintendo recently announced that global prices for the Switch 2 will increase effective May 25, 2025, in Europe and September 1, 2026, in the United States, Canada, and Europe. The console’s price will rise from $449.99 USD / $629.99 CAD / €469.99 to $499.99 USD / $679.99 CAD / €499.99 in western markets, and from ¥49,980 to ¥59,980 in Japan. The company stated that the price increase is due to “changes in market conditions, and after considering the global business outlook.”
In its recent earnings report, Nintendo announced that the Nintendo Switch 2 has sold 19.86 million units worldwide, while the Nintendo Switch has sold 155.92 million units as of March 31, 2026. During the three months ended March 31, 2026, Nintendo sold 2.49 million Switch 2 hardware units and 10.78 million software units. During the same period, the company sold 0.55 million Nintendo Switch hardware units and 27.98 million software units.

