According to a new report from Bloomberg, Nintendo’s investors are concerned that the Switch 2 is “deeply unprofitable,” particularly due to the global impact of memory shortages driven by AI and data centers. Despite the console selling faster than “any other home games machine in history,” the company’s stock price has fallen 45 percent over the last six months. After briefly rising following the Switch 2’s launch, it has since returned to its five-year average. This has raised concerns that increasing memory costs could cut into company profits. These investor concerns are reportedly pressuring the company to increase the price of the console to ensure healthy profit margins.
Nintendo President Shuntaro Furukawa recently stated that the company will “carefully consider the matter while taking a comprehensive look at the state of adoption of the platform, current sales trends, costs, profitability, market environment, and other factors.”
Back in February, Nintendo announced in its earnings report that the Nintendo Switch 2 has sold 17.37 million units, while the original Nintendo Switch has reached 155.37 million units sold as of December 31, 2025. With this milestone, the Nintendo Switch has officially surpassed the Nintendo DS, which sold 154.02 million units, making it the best-selling Nintendo console to date.
During the three months ended December 31, 2025, Nintendo sold 7.01 million units of Switch 2 hardware alongside 17.31 million software units. In the same period, 1.36 million units of Switch hardware were sold, along with 47.37 million software units.
