PS4 Price Cut Could be Coming Soon, Says Michael Pachter
It was suggested by Michael Pachter, a well-known analyst, that a price cut is likely on the horizon for the PS4. That prediction has to do with Sony saying that it is looking to sell 18 million units within the next year. Pachter, talking to GamingBolt, said all that’s possible as long as Sony gets the price right.
Michael Pachter stated:
“Yes, if they price the PS4 correctly, they can sell another 18 million, and I think the forecast suggests that there is a price cut coming.”
Such a price cut would likely affect both the PS4 and the PS4 Pro. The PS4 Pro is a direct competition to Xbox’s Scorpio, and while the specs of the Scorpio are far higher than that of the PS4 Pro, Sony could sway consumers its way by offering its own higher-end console at a far lower price than Microsoft.
Keeping the sales of the PS4 up as Sony predicts would continue to keep the console close to the sales numbers of the PS2 and its lifespan.
Pachter also stated that he doesn’t think the PS4 will outsell the PS2, mostly because the competition from Xbox and Switch will soak up too much of the addressable market.
Sony is already giving gamers more for their buck, bringing a 1TB version of the PS4 to market at the same $299 price of the console that has contained a 500GB hard drive. That $299 price point has held since September 2016, with occasional special deals that have dropped the price down to $249.
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